PRIVACY POLICY

PRIVACY POLICY

Effective Date: August 31, 2026

Nickell Electric Company (“we,” “us,” or “our”) respects your privacy and is committed to protecting your personal information. This Privacy Policy applies to our website located at [http://nickellelectric.com/](http://nickellelectric.com/) and explains how we collect, use, disclose, and safeguard your information in compliance with U.S. privacy laws, including the California Consumer Privacy Act / California Privacy Rights Act (CCPA/CPRA), state privacy standards, and platform requirements (such as Meta and Google disclosures).

1. Contact Information

Company Name: Nickell Electric Company

Address: 1606 W. Main Street, Greenwood, MO 64034

Phone: (816) 246-8797

Email: [email protected]

2. Information We Collect

We collect information that identifies, relates to, describes, or is reasonably capable of being associated with you.

A. Information You Provide Directly

  • Contact Information: Name, email address, phone number, physical address, or project details submitted via contact or quote forms.

B. Information Collected Automatically

When you visit our site, technical data is collected automatically through scripts, cookies, pixel tags, and server protocols, including:

  • Identifiers: IP address, browser type, operating system, and device identification numbers.
  • Usage & Network Data: Pages visited, duration, referral sources, interaction with video/media files (e.g., NEW_MARCH-2025.mp4), asset requests, and loading events.
  • Analytics & Telemetry: Measurement data collected via Google Site Kit, Google Analytics (e.g., js?id=GT-MBNR9PW), and Performance Monitoring/Real User Monitoring tools (rum, v3d52b47...).

3. Third-Party Scripts & Tracking Technologies

Our website incorporates third-party scripts and functional tools, including:

  • Google Services: Google Site Kit, Google Analytics, and Google Fonts (css?family=Montserrat, css?family=Raleway).
  • Content Delivery & Media: WordPress core scripts, Revolution Slider (tpTools, sr7.js), visual Composer components (js_composer), and embedded video assets.
  • Meta/Social Platforms: Integrated tracking tags and social links (e.g., Instagram integration).

4. How We Use Your Information

We use collected information to:

  • Operate, maintain, and optimize website functionality and performance.
  • Respond to inquiries, provide quotes, and fulfill customer requests.
  • Analyze user interaction patterns to improve site functionality and site speed.
  • Comply with legal obligations and protect our rights.

5. Disclosure & Sale of Personal Information

  • Disclosures for Business Purposes: We share data with service providers and vendors assisting in hosting, analytics, website management, and customer relations.
  • No Sale / Targeted Advertising Opt-Out: We do not sell personal information for monetary value. If analytics or advertising tags are interpreted under state laws (such as CCPA/CPRA) as a “sale” or “sharing” for cross-context behavioral advertising, you have the right to opt out.

6. Your Rights under CCPA/CPRA & State Laws

If you are a resident of California or another state with comprehensive privacy legislation, you have the right to:

  • Know & Access: Request details regarding the categories and specific pieces of personal information collected.
  • Delete: Request the deletion of personal information collected from you.
  • Correct: Request correction of inaccurate personal information.
  • Opt-Out: Direct us not to share or use your personal information for targeted/cross-context advertising.
  • Non-Discrimination: Receive equal service and pricing without discrimination for exercising your rights.

To exercise your rights, contact us at [email protected] or (816) 246-8797.

7. Data Security & Retention

We maintain administrative and technical safeguards designed to protect personal information against unauthorized access. We retain information only for as long as needed to fulfill operational, legal, and business requirements.